Our role was to develop the India Fashion Week’s Event identity & branding. Creating the visual language for the event based on the season’s theme and fashion forecasts. We designed the complete graphic identity palette that was used across all print collateral as well as across all publicity materials.
The exercise involved the design of show invitations, letterheads, brochures, accreditation, mastheads, magazine spreads, OOH, venue signage and digital outreach.
India Fashion Week Identity
India Fashion Week Identity
India Fashion Week Identity
India Fashion Week Identity
India Fashion Week Identity
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India Fashion Week : Branding & Event Identity for India’s biggest fashion event